UX Without UI
Empower others in your teams with critical thinking and design methods that add value through the 4 intersections of "UX Without UI"
See how to promote critical thinking and design methods in your teams to add value through the 4 intersections of "UX Without UI":
Get respect by generating flexible Data-driven personas, be more concerned with designing the API’s and help product managers and executives figure out what are the best pieces of a project to automate while embracing the human impact. This is the best way to harness data to coach teams to seriously consider the questions: “who are we designing for and what are they doing?”
Generate ideas around value proposition for products, consider emerging technologies such as weak AI and voice but really focus on implementing flow, and answer the following question: “Why are we doing this?”
Tell the whole story by bringing the team together through rough drafts/story boards that use the previously generated personas which the team bought into, seek conflicts and ethical issues and settle those through participatory design techniques and eventually pairing to build the vision. Addresses issues around “How are we doing this?”
Finally, put everything together to be able to articulate the vision and its many opportunities through journey maps that express the user flow and communicate value, answers the question: “When and where are they doing this?”
Luis is based out of the DC Metropolitan area but is heavily involved in meaningful projects that have a global reach, whether they are in IoT, design or community service. He combines his training in design and screenwriting with experience across many industries from early online startups to education technology. He always looks to emphasize connectivity and purposeful design in teams or projects he joins.